Apple CEO Steve Jobs is well known for his electrifying presentations. Communications coach Carmine Gallo discusses the various techniques Jobs uses to captivate and inspire his audience — techniques that can easily be applied to your next presentation.
溝通教練 Carmine Gallo 在此討論了蘋果執行長賈伯斯令人振奮的簡報技巧。
摘要:
- Set the theme (設定主題)
- make your theme clear and consistent (主題清楚一致)
- create a headline that set the direction for your meeting (建立一個開場白設定會議的方向)
- Provide outlines (提供大綱)
- Open and close each section with a clear transition (用清楚的轉換語句開始和結束一個段落)
- make it easy for your listeners to follow your story (使聽者容易跟上你的故事)
- Demonstrate enthusiasm (展現熱情)
- wow your audience (讓觀眾讚嘆)
- (frequently used words: extraordinary, amazing, cool, incredible, unbelievable, awesome)
- Sell an experience (銷售體驗)
- make numbers and statistics meaningful (讓數字和統計有意義)
- analogies help connect dots for your audience (類比幫助觀眾連結概念)
- Make it visual (視覺化)
- paint a simple picture that doesn't overwhelm (繪製簡單不過分的圖片)
- (variable text, images, videos, demonstration) (不同的字型、影像、影片和示範)
- Give them a show (做場表演)
- identify your memorable moment and build up to it (確認出會令人難忘的時刻並建立它)
- Rehearse, rehearse, rehearse (排練,排練,排練)
- spend the time to rehearse (花時間排練)
- And one more thing (還有一點...)
- give your audience an added bonus to walk away with (多給你的聽眾一個可以帶走的紅利)
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